1.Receives new form leads
Integrate Facebook Lead Ads and lead capture forms to receive the submission and capture raw fields to create nurture-ready leads
Add form leads to consented nurture list for campaigns
Automatically capture new lead form submissions across Facebook Lead Ads and Pardot. Create and update when lead form submission, consent indicated, or email match occurs—so you can upsert prospects, update consent attribution, and add them to nurture lists without manual list upkeep.
How this automation grows consented nurture lists
When new lead form submissions come in, prospects can be missed or consent can be recorded late. This automation finds or creates prospects, updates consent and attribution, and adds them to your nurture list—so your team can launch campaigns with confidence.
Facebook Lead Adsor swap with your favorite app
2.Finds prospect by email
Integrate Pardot and data enrichment tools to search by email and map submission fields to prospect profile data to reduce duplicates
Pardotor swap with your favorite app
3.Updates consent and attribution
Integrate Pardot and campaign reporting tools to map consent indicators and attribution to prospect fields and set campaign membership to preserve opt-in accuracy
4.Adds prospect to nurture list
Integrate Pardot and list management tools to add the prospect to the configured nurture list to launch campaigns immediately
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Move leads through the funnel with automated nurture sequences, behavior tagging, and CRM updates
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Step 1
Connect your tools
Bring your apps together so information can move automatically between the tools your team already uses.
Step 2
Define the trigger
Choose the events that should start your workflow, like a new submission, updated record, completed task, or customer action.
Step 3
Automate and measure
Let your workflow handle follow-ups, updates, notifications, and reporting so your team can track progress and act faster.
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