1.Captures new lead submissions
Integrate Facebook Lead Ads and lead forms to capture each new lead submission and map form fields to contact data.
Add Facebook lead form contacts to prospect list
Automatically monitor Facebook Lead Ads for new lead submissions across ActiveCampaign and Formatter by Zapier. Create and update prospect nurture lists when new lead submission, required responses completed, or qualifying lead submitted—so you can normalize contact fields, match existing contacts, and add prospects without manual list updates.
How this automation adds leads to nurture lists
When new social ad leads arrive without consistent fields, matching breaks and nurture outreach stalls. This automation formats and deduplicates leads, finds or creates contacts, and adds them to your prospect list—so your team can nurture and hand off faster.
Facebook Lead Adsor swap with your favorite app
2.Normalizes phone and name parts
Integrate Formatter by Zapier and data formatting tools to normalize phone numbers and split or construct name components for contact fields.
Formatter by Zapieror swap with your favorite app
3.Finds contacts by email
Integrate ActiveCampaign and contact search tools to find existing contacts by email and include parsed matching context.
ActiveCampaignor swap with your favorite app
4.Creates and adds contacts to list
Integrate ActiveCampaign and list management tools to create missing contacts and add every new or created contact to the prospect list.
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Move leads through the funnel with automated nurture sequences, behavior tagging, and CRM updates
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Step 1
Connect your tools
Bring your apps together so information can move automatically between the tools your team already uses.
Step 2
Define the trigger
Choose the events that should start your workflow, like a new submission, updated record, completed task, or customer action.
Step 3
Automate and measure
Let your workflow handle follow-ups, updates, notifications, and reporting so your team can track progress and act faster.
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