1.Captures new lead submission
Integrate Facebook Lead Ads and paid lead forms to capture submission data and campaign metadata for downstream enrollment routing.
Send paid ad leads to enrollment system for follow-up
Automatically monitor new lead submissions across Facebook Lead Ads and normalize lead details with Formatter by Zapier. Automatically route qualifying paid ad leads to your enrollment endpoint with Webhooks by Zapier when leads submit, consent is present, or email is validβso you can create enrollment records, preserve campaign tags, and avoid manual follow-up paperwork.
How this automation routes paid ad leads to enrollment
When new lead submissions happen, unqualified contacts and missing details can slow enrollment follow-up. This automation captures lead payloads, normalizes contact fields, filters consent, and posts to your enrollment endpointβso your team can respond fast.
Facebook Lead Adsor swap with your favorite app
2.Normalizes lead contact fields
Integrate Formatter by Zapier and data normalization tools to standardize phone and postal formats, and map name fields.
Formatter by Zapieror swap with your favorite app
3.Qualifies leads by consent
Integrate Filter by Zapier and consent validation tools to continue only for qualifying submissions with valid email.
Filter by Zapieror swap with your favorite app
4.Posts to enrollment intake endpoint
Integrate Webhooks by Zapier and enrollment intake endpoints to post a mapped payload and log the endpoint response.
Webhooks by Zapieror swap with your favorite app
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Step 1
Connect your tools
Bring your apps together so information can move automatically between the tools your team already uses.
Step 2
Define the trigger
Choose the events that should start your workflow, like a new submission, updated record, completed task, or customer action.
Step 3
Automate and measure
Let your workflow handle follow-ups, updates, notifications, and reporting so your team can track progress and act faster.
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