1.Detect new webinar registrant
Integrate Microsoft Teams Events and data extraction tools to capture registration payload fields and trigger downstream lead capture.
Create webinar registrants as tracked leads and records
Automatically monitor new webinar registrant events across Microsoft Teams Events. Capture registrations, create or update leads, and log rows to a shared workbook so you can keep campaign audiences accurate, report faster, and avoid manual reporting.
How this automation logs webinar registrations
When a new webinar registrant appears, missing follow through can cause lead gaps and delayed reporting. This automation monitors registrations and updates leads and lists, then logs each registration row to a shared workbookβso your team can report with confidence.
Microsoft Teams Eventsor swap with your favorite app
2.Find or create lead
Integrate Marketo and CRM enrichment tools to match by email and create or update a lead from registration fields.
Marketoor swap with your favorite app
3.Add lead to webinar program
Integrate Marketo and list management tools to add the lead to the configured webinar program and start campaign enrollment.
4.Append row to workbook
Integrate Microsoft Excel and spreadsheet reporting tools to add a new row mapping registration fields for shared audit reporting.
Microsoft Excelor swap with your favorite app
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