1.Catches new lead form submissions
Integrate Facebook Lead Ads to catch the form submission and pass the raw lead payload into the flow.
Create validated lead rows from social lead forms
Automatically catch new lead form submissions across Facebook Lead Ads and intake tools. Create validated lead rows and post payloads when form submits, lead arrives, or lead data landsβso you can decode UTM links, normalize contacts, and append sheet rows without manual data entry.
How this automation creates validated lead rows for social signups
When new lead form submissions arrive, messy fields and missing attribution slow follow-up. This automation catches the lead payload, normalizes fields and creates spreadsheet rows while posting JSON to your intake endpointβso you can qualify faster without manual cleanup.
Facebook Lead Adsor swap with your favorite app
2.Decodes URL and UTM values
Integrate Formatter by Zapier to decode the incoming URL and UTM string and output a clean URL value for mapping.
Formatter by Zapieror swap with your favorite app
3.Normalizes contact fields
Integrate Code by Zapier to strip non numeric phone characters and trim spaces from email and names for clean fields.
Code by Zapieror swap with your favorite app
4.Creates validated spreadsheet rows
Integrate Google Sheets to map normalized fields and decoded URL to worksheet columns and create a row per lead.
Google Sheetsor swap with your favorite app
5.Posts normalized intake JSON
Integrate Webhooks by Zapier to post structured JSON with normalized fields, decoded URL, and attribution values to your intake endpoint.
Webhooks by Zapieror swap with your favorite app
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Step 1
Connect your tools
Bring your apps together so information can move automatically between the tools your team already uses.
Step 2
Define the trigger
Choose the events that should start your workflow, like a new submission, updated record, completed task, or customer action.
Step 3
Automate and measure
Let your workflow handle follow-ups, updates, notifications, and reporting so your team can track progress and act faster.
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