1.Catches popup submission payload
Integrate Webhooks by Zapier and web forms to receive the popup payload and map core fields to variables.
Create segmented lead records from popup quote submissions
Automatically catch hook popup submissions across Webhooks by Zapier and Delay by Zapier. Then create segmented lead records with geocoded address and structured contact data without manual reporting.
How this automation creates segmented lead records
When a website popup submission lands unprocessed, leads sit waiting and routing decisions slow down. This automation catches the popup payload, enriches it after a delay, and creates lead entries in Gravity Formsβso your team can follow up fast.
Webhooks by Zapieror swap with your favorite app
2.Waits 30 minutes before enrichment
Integrate Delay by Zapier and scheduling tools to batch enrichment and reduce API usage before continuing.
Delay by Zapieror swap with your favorite app
3.Geocoding lookup by postcode
Integrate Webhooks by Zapier and geocoding tools to look up address components from the postcode and map fields.
4.Extracts structured contact details
Integrate ChatGPT (OpenAI) and data normalization tools to structure names and normalize mobile numbers for records.
ChatGPT (OpenAI)or swap with your favorite app
5.Creates enriched lead entry
Integrate Gravity Forms and lead capture forms to create the lead record with UTM source tags and address fields.
Gravity Formsor swap with your favorite app
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Step 1
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Choose the events that should start your workflow, like a new submission, updated record, completed task, or customer action.
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