1.Monitors new lead submissions
Integrate Facebook Lead Ads and lead capture tools to detect each new submission and trigger intake with timestamped lead details.
Create sales-ready lead rows and immediate team alerts
Automatically capture new lead submissions across Facebook Lead Ads and lead ops tools. Post instant Slack alerts and create sales-ready lead rowsβso you can follow up fast without manual reporting.
How this automation accelerates your follow-up
When new lead submissions arrive, delays can cost momentum and conversions. This automation formats lead contact details, adds standardized lead rows in Google Sheets, and posts Slack alertsβso your team can follow up immediately.
Facebook Lead Adsor swap with your favorite app
2.Standardizes phone and email
Integrate Formatter by Zapier and email formatting tools to normalize phone numbers and standardize email casing for the lead row.
Formatter by Zapieror swap with your favorite app
3.Appends standardized lead row
Integrate Google Sheets and worksheet mapping tools to create a new lead row with timestamp, name, email, phone, and notes.
Google Sheetsor swap with your favorite app
4.Posts immediate lead alert
Integrate Slack and team notifications tools to post a channel message with lead summary so reps see new leads right away.
Slackor swap with your favorite app
Automate your work, your way
Build custom automations across your tools in minutes. Describe what you need, connect your apps, and create workflows without the manual effort.
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Explore all lead generation automations
Accelerate pipeline growth with automated lead capture, lead routing, and follow-up outreach
Set up in minutes
Zapier connects your tools, triggers actions from real-time data, and streamlines workflows so your team can focus on what matters most.
Step 1
Connect your tools
Bring your apps together so information can move automatically between the tools your team already uses.
Step 2
Define the trigger
Choose the events that should start your workflow, like a new submission, updated record, completed task, or customer action.
Step 3
Automate and measure
Let your workflow handle follow-ups, updates, notifications, and reporting so your team can track progress and act faster.
See how teams are automating with Zapier (and loving it!)
Without Zapier, we would have needed well over 100 employees today just to do what we're doing. We would have been out of business by now.
David Laderberg, VP of Sales
Without having automation, we would have to at least be double our size. Doubling is a bit of a euphemism β I think we would have died or fallen back into oblivion.
Marcelo Lebre, Co-Founder
Zapier helps us close far above 50% more deals than we would without it. It is a key element of our overall strategy and, therefore, of our sales pitch.
Raphael Bochner, Founder and CIO
Zapier gives us unlimited flexibility and creativity. With Zapier, you're like an artist with a blank canvas. I don't know what we'd do without it.
Rishi Shah, CEO and Co-Founder
We don't just want to patch holes; we want to build scalable, future-proof systems. Zapier is helping us do that.
Allen Lai, Head of Customer Experience
We've been able to scale our operations while staying lean. Zapier lets us do more without needing more people.
Jacob Sirrs, Marketing Operations Specialist
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