1.Catches Hook form submission
Integrate Webhooks by Zapier and parsing logic to capture submission fields and map contact details into the workflow.
Create sales leads from contact form submissions for your sales queue
Automatically catch Hook form submissions across Webhooks by Zapier and Google Sheets and Pipedrive and Gmail and Brevo. Create and update when contact details parse successfully, an email matches or no match is found, or lead context includes UTM fieldsβso you can record leads, create deals, and notify sales without manual data entry.
How this automation accelerates lead alerts
When contact-form submissions arrive without a consistent follow-up process, leads can stall and sales miss timing. This automation captures the form payload, logs it in a lead sheet, creates or updates CRM contacts and deals, notifies sales, and adds contacts to a welcome listβso your team can respond fast.
Webhooks by Zapieror swap with your favorite app
2.Creates spreadsheet row
Integrate Google Sheets and reporting columns to create a lead row and store submission and UTM values.
Google Sheetsor swap with your favorite app
3.Finds or creates person and deal
Integrate Pipedrive and CRM pipelines to match by email, create the person if needed, and create the deal.
Pipedriveor swap with your favorite app
4.Sends lead alert email
Integrate Gmail and notification templates to send a concise sales alert with page URL and key UTM context.
Gmailor swap with your favorite app
5.Adds or updates welcome contact
Integrate Brevo and contact attributes to add the email to the welcome list and update nurture fields.
Brevoor swap with your favorite app
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Step 1
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Step 2
Define the trigger
Choose the events that should start your workflow, like a new submission, updated record, completed task, or customer action.
Step 3
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Let your workflow handle follow-ups, updates, notifications, and reporting so your team can track progress and act faster.
See how teams are automating with Zapier (and loving it!)
Without Zapier, we would have needed well over 100 employees today just to do what we're doing. We would have been out of business by now.
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