1.Catches hook event payload
Integrate Webhooks by Zapier and webhook tools to parse the incoming payload and pass the raw body forward.
Create qualified lead records from intake webhook submissions
Automatically monitor webhook intake submissions across Webhooks by Zapier. Create and update when a webhook hook event fires or payloads arrive or submissions qualifyβso you can capture qualified leads, normalize phone and amounts, and route consistent records without manual data cleanup.
How this automation qualifies your lead intake
When webhook payloads arrive with incomplete or inconsistent fields, reps lose time prioritizing and downstream records get messy. This automation parses raw payloads, normalizes values, and posts a structured lead payload for creation and updatesβso your team can work only qualified leads.
Webhooks by Zapieror swap with your favorite app
2.Parses JSON and flattens fields
Integrate Code by Zapier and data transformation tools to parse raw JSON and flatten nested fields.
Code by Zapieror swap with your favorite app
3.Normalizes phone and amounts
Integrate Code by Zapier and data normalization tools to standardize phone and convert investment amounts to numeric values.
4.Filters to qualifying phone records
Integrate Filter by Zapier and form validation tools to continue only when a phone number exists and is non-empty.
Filter by Zapieror swap with your favorite app
5.POSTs structured lead payload
Integrate Webhooks by Zapier and lead intake endpoints to send the structured JSON payload for lead creation and updates.
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Step 1
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Step 2
Define the trigger
Choose the events that should start your workflow, like a new submission, updated record, completed task, or customer action.
Step 3
Automate and measure
Let your workflow handle follow-ups, updates, notifications, and reporting so your team can track progress and act faster.
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