1.Catches new lead form submissions
Integrate Facebook Lead Ads and paid social lead forms to capture each new lead and extract submission fields for delivery.
Create qualified lead record and notify ops team
Automatically catch new lead form submissions across Facebook Lead Ads, Formatter by Zapier, Webhooks by Zapier, Google Sheets, and Gmail. Create and update when new lead form submission, new lead captured, or lead data arrivesβso you can create tracking rows, deliver booking payloads, and notify ops instantly without manual follow-up.
How this automation accelerates lead follow-up
When new lead form submission hits your paid social funnel, leads can sit too long without a clear handoff. This automation catches submissions and delivers booking payloads and updates your operations tracking with alertsβso your team can follow up quickly.
Facebook Lead Adsor swap with your favorite app
2.Formats lead submission timestamps
Integrate Formatter by Zapier and reporting tools to format the lead timestamp into a readable submission date for sheet display.
Formatter by Zapieror swap with your favorite app
3.Posts lead data to booking endpoint
Integrate Webhooks by Zapier and real time handoff tools to POST the lead reference and contact fields as a booking payload.
Webhooks by Zapieror swap with your favorite app
4.Creates an operations tracking row
Integrate Google Sheets and spreadsheet mapping tools to create a row and log lead and campaign context for operations tracking.
Google Sheetsor swap with your favorite app
5.Sends ops notification email
Integrate Gmail and inbox notifications to send a plain text message with lead details for fast operations follow-up.
Gmailor swap with your favorite app
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Explore all lead generation automations
Accelerate pipeline growth with automated lead capture, lead routing, and follow-up outreach
Set up in minutes
Zapier connects your tools, triggers actions from real-time data, and streamlines workflows so your team can focus on what matters most.
Step 1
Connect your tools
Bring your apps together so information can move automatically between the tools your team already uses.
Step 2
Define the trigger
Choose the events that should start your workflow, like a new submission, updated record, completed task, or customer action.
Step 3
Automate and measure
Let your workflow handle follow-ups, updates, notifications, and reporting so your team can track progress and act faster.
See how teams are automating with Zapier (and loving it!)
Without Zapier, we would have needed well over 100 employees today just to do what we're doing. We would have been out of business by now.
David Laderberg, VP of Sales
Without having automation, we would have to at least be double our size. Doubling is a bit of a euphemism β I think we would have died or fallen back into oblivion.
Marcelo Lebre, Co-Founder
Zapier helps us close far above 50% more deals than we would without it. It is a key element of our overall strategy and, therefore, of our sales pitch.
Raphael Bochner, Founder and CIO
Zapier gives us unlimited flexibility and creativity. With Zapier, you're like an artist with a blank canvas. I don't know what we'd do without it.
Rishi Shah, CEO and Co-Founder
We don't just want to patch holes; we want to build scalable, future-proof systems. Zapier is helping us do that.
Allen Lai, Head of Customer Experience
We've been able to scale our operations while staying lean. Zapier lets us do more without needing more people.
Jacob Sirrs, Marketing Operations Specialist
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