1.Catch Hook form submission payload
Integrate Webhooks by Zapier and data mapping tools to capture the submission payload and map it to lead source fields.
When landing page submissions arrive without automation, duplicates and unformatted phones can slow lead follow-up. This automation captures payloads, matches and updates leads in Close, formats phones, and enrolls contacts in ActiveCampaignβso your team can convert intent faster.
Integrate Webhooks by Zapier and data mapping tools to capture the submission payload and map it to lead source fields.
Integrate Close and CRM search tools to search by email and return lead id and contact id when found.
Integrate Formatter by Zapier and validation tools to format the source phone and output an E.164 formatted phone.
Integrate Close and CRM fields tools to update the contact with formatted phone or create a new lead and primary contact mapping.
Integrate Close and activity tracking tools to create a custom activity record and prepare enrollment into the configured sequence.
Integrate ActiveCampaign and marketing list tools to subscribe the contact and add or update the contact with tags and phone.
Build custom automations across your tools in minutes. Describe what you need, connect your apps, and create workflows without the manual effort.
Zapier connects your tools, triggers actions from real-time data, and streamlines workflows so your team can focus on what matters most.
Step 1
Bring your apps together so information can move automatically between the tools your team already uses.
Step 2
Choose the events that should start your workflow, like a new submission, updated record, completed task, or customer action.
Step 3
Let your workflow handle follow-ups, updates, notifications, and reporting so your team can track progress and act faster.
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David Laderberg, VP of Sales
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Marcelo Lebre, Co-Founder
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Rishi Shah, CEO and Co-Founder
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