1.Monitors new email leads
Integrate Email Parser by Zapier and parsing tools to capture lead emails and prepare structured lead fields.
Create parsed lead records and send direct mail
Automatically parse new lead emails across Email Parser by Zapier and Zapier Tables. Queue direct mail and update mailing status when emails arrive, addresses parse, and lead types matchβso you can create records, branch outreach, and mark items mailed without manual data entry.
How this automation sends direct mail and preserves lead history
When new lead emails arrive, manual parsing can delay outreach and leave records inconsistent. This automation creates lead records, routes by lead type, generates Stannp letters, and updates sent statusβso your team can mail leads faster.
Email Parser by Zapieror swap with your favorite app
2.Creates lead record in tables
Integrate Zapier Tables and data mapping tools to create a structured lead record with a sent flag set to false.
Zapier Tablesor swap with your favorite app
3.Branches on lead type
Integrate Paths by Zapier and routing rules to route qualifying leads based on the parsed lead type.
Paths by Zapieror swap with your favorite app
4.Creates letter for matched path
Integrate Stannp and template systems to create a letter using the path specific template and address lines.
Stannpor swap with your favorite app
5.Adds recipient to mailing group
Integrate Stannp and mailing queue tools to add or update the recipient in the correct group when queued.
6.Updates record with sent status
Integrate Zapier Tables and status tracking tools to update the lead record and set the sent flag to true.
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Step 1
Connect your tools
Bring your apps together so information can move automatically between the tools your team already uses.
Step 2
Define the trigger
Choose the events that should start your workflow, like a new submission, updated record, completed task, or customer action.
Step 3
Automate and measure
Let your workflow handle follow-ups, updates, notifications, and reporting so your team can track progress and act faster.
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