1.Receives and extracts webhook payload
Integrate Webhooks by Zapier and form submission mapping to extract email, name, phone, and referral values.
Create or update lead from thank-you page webhook
Automatically capture thank-you page webhook submissions across Webhooks by Zapier and Zapier Tables. Automatically create and update leads when email lands, referral URLs match, or referral source changesβso you can enrich records, update contact details, and set follow-up status without manual data entry.
How this automation creates clean leads from webhook submissions
When thank-you page webhooks arrive but lead data stays unstructured, follow-up slows and opportunities get missed. This automation extracts submission values, enriches them with table lookups, and updates or creates Close leadsβso your team can respond fast.
Webhooks by Zapieror swap with your favorite app
2.Finds referral metadata in tables
Integrate Zapier Tables and data lookup tools to find referral or source metadata for the lead.
Zapier Tablesor swap with your favorite app
3.Finds lead by email in Close
Integrate Close and CRM search to find an existing lead by email to prepare an update.
Closeor swap with your favorite app
4.Updates lead with referral and source
Integrate Close and CRM record updates to map source and referral fields, plus update email and phone.
5.Creates a new Close lead
Integrate Close and CRM creation to create a lead and set follow-up status and referral fields.
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Step 1
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Step 2
Define the trigger
Choose the events that should start your workflow, like a new submission, updated record, completed task, or customer action.
Step 3
Automate and measure
Let your workflow handle follow-ups, updates, notifications, and reporting so your team can track progress and act faster.
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