1.Monitors new lead submissions
Integrate Facebook Lead Ads and form capture tools to trigger on each new contest submission and pull contact details into the workflow.
Create or update contest lead contacts in CRM
Automatically capture contest lead form submissions across Facebook Lead Ads and HubSpot. Create and update contacts when new contest submission, form data arrives, or lead submits the contestβso you can normalize fields, match records, and route leads to nurture without manual list cleanup.
How this automation accelerates your contest follow-up
When a new contest lead submission arrives, delayed cleanup can stall follow-up and waste nurture opportunities. This automation normalizes lead data and creates or updates HubSpot contactsβso your team can respond faster without manual data work.
Facebook Lead Adsor swap with your favorite app
2.Normalizes phone and name
Integrate Formatter by Zapier and data formatting tools to standardize phone and name so CRM fields are ready for matching.
Formatter by Zapieror swap with your favorite app
3.Finds contact by email or phone
Integrate HubSpot and CRM search tools to look up an existing contact by email then by formatted phone.
HubSpotor swap with your favorite app
4.Creates or updates contact record
Integrate HubSpot to create or update the contact with mapped fields, submission notes, and configured lead status for follow-up.
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Accelerate pipeline growth with automated lead capture, lead routing, and follow-up outreach
Set up in minutes
Zapier connects your tools, triggers actions from real-time data, and streamlines workflows so your team can focus on what matters most.
Step 1
Connect your tools
Bring your apps together so information can move automatically between the tools your team already uses.
Step 2
Define the trigger
Choose the events that should start your workflow, like a new submission, updated record, completed task, or customer action.
Step 3
Automate and measure
Let your workflow handle follow-ups, updates, notifications, and reporting so your team can track progress and act faster.
See how teams are automating with Zapier (and loving it!)
Without Zapier, we would have needed well over 100 employees today just to do what we're doing. We would have been out of business by now.
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Marcelo Lebre, Co-Founder
Zapier helps us close far above 50% more deals than we would without it. It is a key element of our overall strategy and, therefore, of our sales pitch.
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Rishi Shah, CEO and Co-Founder
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