1.Detect new lead from lead form
Integrate Facebook Lead Ads and lead routing tools to capture each submitted lead and trigger downstream lead creation.
Create new lead entry and alert the sales team
Automatically monitor Facebook Lead Ads submissions across lead forms and social ads. Create and update sales records in Google Sheets and alert the sales team in Slack and Gmailβso you can respond to new leads without manual data entry.
How this automation alerts your team to act fast
When new leads arrive, delays can slow follow-up and reduce conversions. This automation formats names, creates a Google Sheets lead row, sends Slack alerts, and emails recipientsβso your team can act instantly.
Facebook Lead Ads (for Business admins)or swap with your favorite app
2.Splits name parts for records
Integrate Formatter by Zapier and text extraction tools to split the submitted name into first name and last name fields.
Formatter by Zapieror swap with your favorite app
3.Creates lead row in worksheet
Integrate Google Sheets and spreadsheet tools to create a row for first name, last name, phone, email, postcode, timestamp, and source.
Google Sheetsor swap with your favorite app
4.Sends new lead message to channel
Integrate Slack and team messaging tools to post mapped lead details so regional reps see new leads instantly.
Slackor swap with your favorite app
5.Emails lead details to recipients
Integrate Gmail and email notification tools to send full lead details with a timestamp and reply to your team inbox.
Gmailor swap with your favorite app
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Add abandoned payment form entries to lead list
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Explore all lead generation automations
Accelerate pipeline growth with automated lead capture, lead routing, and follow-up outreach
Set up in minutes
Zapier connects your tools, triggers actions from real-time data, and streamlines workflows so your team can focus on what matters most.
Step 1
Connect your tools
Bring your apps together so information can move automatically between the tools your team already uses.
Step 2
Define the trigger
Choose the events that should start your workflow, like a new submission, updated record, completed task, or customer action.
Step 3
Automate and measure
Let your workflow handle follow-ups, updates, notifications, and reporting so your team can track progress and act faster.
See how teams are automating with Zapier (and loving it!)
Without Zapier, we would have needed well over 100 employees today just to do what we're doing. We would have been out of business by now.
David Laderberg, VP of Sales
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Marcelo Lebre, Co-Founder
Zapier helps us close far above 50% more deals than we would without it. It is a key element of our overall strategy and, therefore, of our sales pitch.
Raphael Bochner, Founder and CIO
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Rishi Shah, CEO and Co-Founder
We don't just want to patch holes; we want to build scalable, future-proof systems. Zapier is helping us do that.
Allen Lai, Head of Customer Experience
We've been able to scale our operations while staying lean. Zapier lets us do more without needing more people.
Jacob Sirrs, Marketing Operations Specialist
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