1.Catches landing page submissions
Integrate Webhooks by Zapier and field mapping to map submission fields and to standardize lead payloads.
Create new lead entries from landing page submissions
Automatically catch Hook submissions across Webhooks by Zapier and landing pages. Send instant email intake and post cleaned leads to your validation endpointβso you can prevent duplicates, reduce manual phone cleanup, and route non client leads without paperwork.
How this automation accelerates your lead intake
When raw landing submissions stream in, duplicates and messy phones can delay follow-up. This automation catches submission payloads, formats phone fields, finds CRM matches, and notifies intake and posts cleaned leadsβso your team can respond faster.
Webhooks by Zapieror swap with your favorite app
2.Formats phone numbers
Integrate Formatter by Zapier and text transforms to strip phone punctuation and to output formatted phone.
Formatter by Zapieror swap with your favorite app
3.Finds matching CRM records
Integrate Salesforce and CRM lookup tools to search Account and Contact records and to find existing matches.
Salesforceor swap with your favorite app
4.Sends intake notification email
Integrate Microsoft Outlook and email routing to notify an intake mailbox and to include lead fields and UTM context.
Microsoft Outlookor swap with your favorite app
5.Posts cleaned lead payload
Integrate Webhooks by Zapier and validation endpoints to forward the cleaned payload and to submit it for intake.
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Accelerate pipeline growth with automated lead capture, lead routing, and follow-up outreach
Set up in minutes
Zapier connects your tools, triggers actions from real-time data, and streamlines workflows so your team can focus on what matters most.
Step 1
Connect your tools
Bring your apps together so information can move automatically between the tools your team already uses.
Step 2
Define the trigger
Choose the events that should start your workflow, like a new submission, updated record, completed task, or customer action.
Step 3
Automate and measure
Let your workflow handle follow-ups, updates, notifications, and reporting so your team can track progress and act faster.
See how teams are automating with Zapier (and loving it!)
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