1.Detect new lead submissions
Integrate Facebook Lead Ads and form lead capture to detect new lead submissions and start the workflow.
Create lead records store details and send prospect message
Automatically capture new lead form submissions across Facebook Lead Ads, Formatter by Zapier, Google Sheets, Airtable, and SOLAPI. Get instant outreach when phone is present, match criteria aligns, or campaigns qualifyβso you can create records, populate fields, and send messages without manual follow-up.
How this automation accelerates your lead response
When new lead submissions arrive, delays can cost momentum and pipeline. This automation formats phone numbers and persists leads to your spreadsheet and database, then sends a prospect messageβso your team can respond fast.
Facebook Lead Adsor swap with your favorite app
2.Format phone numbers
Integrate Formatter by Zapier and phone normalization tools to format incoming phone fields for reliable messaging.
Formatter by Zapieror swap with your favorite app
3.Create spreadsheet row
Integrate Google Sheets and data mapping tools to create a row from submission fields and the formatted phone.
Google Sheetsor swap with your favorite app
4.Create searchable lead record
Integrate Airtable and lead databases to create a searchable record using mapped contact fields and phone.
Airtableor swap with your favorite app
5.Send KakaoTalk prospect message
Integrate SOLAPI and message templating tools to send a KakaoTalk message to the formatted phone when valid.
SOLAPIor swap with your favorite app
Automate your work, your way
Build custom automations across your tools in minutes. Describe what you need, connect your apps, and create workflows without the manual effort.
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Explore all lead generation automations
Accelerate pipeline growth with automated lead capture, lead routing, and follow-up outreach
Set up in minutes
Zapier connects your tools, triggers actions from real-time data, and streamlines workflows so your team can focus on what matters most.
Step 1
Connect your tools
Bring your apps together so information can move automatically between the tools your team already uses.
Step 2
Define the trigger
Choose the events that should start your workflow, like a new submission, updated record, completed task, or customer action.
Step 3
Automate and measure
Let your workflow handle follow-ups, updates, notifications, and reporting so your team can track progress and act faster.
See how teams are automating with Zapier (and loving it!)
Without Zapier, we would have needed well over 100 employees today just to do what we're doing. We would have been out of business by now.
David Laderberg, VP of Sales
Without having automation, we would have to at least be double our size. Doubling is a bit of a euphemism β I think we would have died or fallen back into oblivion.
Marcelo Lebre, Co-Founder
Zapier helps us close far above 50% more deals than we would without it. It is a key element of our overall strategy and, therefore, of our sales pitch.
Raphael Bochner, Founder and CIO
Zapier gives us unlimited flexibility and creativity. With Zapier, you're like an artist with a blank canvas. I don't know what we'd do without it.
Rishi Shah, CEO and Co-Founder
We don't just want to patch holes; we want to build scalable, future-proof systems. Zapier is helping us do that.
Allen Lai, Head of Customer Experience
We've been able to scale our operations while staying lean. Zapier lets us do more without needing more people.
Jacob Sirrs, Marketing Operations Specialist
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