1.Captures new lead submissions
Integrate Facebook Lead Ads and lead form data to map source fields to contact fields for intake payload preparation.
Create intake records from paid lead form submissions
Automatically capture new lead submissions across Facebook Lead Ads and filter qualifying records across Zapier. Create intake records via your intake API when leads arrive, so you can validate contacts, prevent bad emails, and forward intake payloads without manual lead re entry.
How this automation creates intake records for faster screening
When new lead submissions hit your paid lead form, delays can slow screening and increase missed opportunities. This automation captures leads and filters qualifying records, then requests an auth token and creates validated intake recordsβso your team can move faster without manual re entry.
Facebook Lead Adsor swap with your favorite app
2.Filters qualifying contact records
Integrate Filter by Zapier and email validation tools to continue only for qualifying records with complete contacts.
Filter by Zapieror swap with your favorite app
3.Requests access token
Integrate Webhooks by Zapier and API authentication to request an access token and prepare the Authorization header.
Webhooks by Zapieror swap with your favorite app
4.Creates intake record
Integrate Webhooks by Zapier and intake APIs to POST the intake payload and create a new intake record with metadata.
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Accelerate pipeline growth with automated lead capture, lead routing, and follow-up outreach
Set up in minutes
Zapier connects your tools, triggers actions from real-time data, and streamlines workflows so your team can focus on what matters most.
Step 1
Connect your tools
Bring your apps together so information can move automatically between the tools your team already uses.
Step 2
Define the trigger
Choose the events that should start your workflow, like a new submission, updated record, completed task, or customer action.
Step 3
Automate and measure
Let your workflow handle follow-ups, updates, notifications, and reporting so your team can track progress and act faster.
See how teams are automating with Zapier (and loving it!)
Without Zapier, we would have needed well over 100 employees today just to do what we're doing. We would have been out of business by now.
David Laderberg, VP of Sales
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Marcelo Lebre, Co-Founder
Zapier helps us close far above 50% more deals than we would without it. It is a key element of our overall strategy and, therefore, of our sales pitch.
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Rishi Shah, CEO and Co-Founder
We don't just want to patch holes; we want to build scalable, future-proof systems. Zapier is helping us do that.
Allen Lai, Head of Customer Experience
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Jacob Sirrs, Marketing Operations Specialist
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