1.Receives lead form submission
Integrate Facebook Lead Ads to map form fields to normalized lead data and create a clean lead payload.
Create CRM lead from paid ad form and alert team
Automatically capture new paid lead form submissions across Facebook Lead Ads. Notify your team, create CRM leads, and schedule outbound callsβso you can qualify prospects and follow up without manual reporting.
How this automation speeds up lead follow-up
When a paid-form lead lands without automation, delays can cause missed conversations and lost pipeline. This automation receives the form payload, checks duplicates, creates CRM records, notifies your team, and schedules an outbound callβso your team can respond fast.
Facebook Lead Adsor swap with your favorite app
2.Requests CRM lookup
Integrate Webhooks by Zapier and CRM query tools to check phone or email for an existing record.
Webhooks by Zapieror swap with your favorite app
3.Creates lead in CRM
Integrate Webhooks by Zapier and CRM create endpoints to create or tag the lead with campaign and language.
4.Sends lead notification email
Integrate Gmail and team inbox workflows to send a notification with lead details and a short summary.
Gmailor swap with your favorite app
5.Creates outbound call
Integrate Brightcall.ai and call scheduling tools to create or schedule a call using the lead phone number.
Brightcall.aior swap with your favorite app
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Accelerate pipeline growth with automated lead capture, lead routing, and follow-up outreach
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Step 1
Connect your tools
Bring your apps together so information can move automatically between the tools your team already uses.
Step 2
Define the trigger
Choose the events that should start your workflow, like a new submission, updated record, completed task, or customer action.
Step 3
Automate and measure
Let your workflow handle follow-ups, updates, notifications, and reporting so your team can track progress and act faster.
See how teams are automating with Zapier (and loving it!)
Without Zapier, we would have needed well over 100 employees today just to do what we're doing. We would have been out of business by now.
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Marcelo Lebre, Co-Founder
Zapier helps us close far above 50% more deals than we would without it. It is a key element of our overall strategy and, therefore, of our sales pitch.
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Rishi Shah, CEO and Co-Founder
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Allen Lai, Head of Customer Experience
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