1.Detects new lead submissions
Integrate Facebook Lead Ads and marketing lead forms to capture new submissions and trigger lead intake.
Create CRM lead from ad form and notify team
Automatically watch Facebook Lead Ads new lead submissions across your lead stack. Create and update when new lead submission, lead form entry, or new lead capturedβso you can create CRM leads, log lead activity, and notify your call team without manual follow-up.
How this automation accelerates CRM lead outreach
When a new lead submission arrives from Facebook Lead Ads, delayed outreach can cost high intent opportunities. This automation standardizes lead fields, creates CRM leads and activity, and sends email alertsβso your team can respond fast to fresh demand.
Facebook Lead Adsor swap with your favorite app
2.Standardizes submission fields
Integrate Formatter by Zapier and data normalization tools to normalize phone and names and map fields to contact format.
Formatter by Zapieror swap with your favorite app
3.Posts lead to CRM endpoint
Integrate Webhooks by Zapier and CRM systems to create CRM lead records and activities with mapped metadata.
Webhooks by Zapieror swap with your favorite app
4.Sends call team alert email
Integrate Gmail and notification workflows to send an alert email with contact summary and submission context.
Gmailor swap with your favorite app
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Accelerate pipeline growth with automated lead capture, lead routing, and follow-up outreach
Set up in minutes
Zapier connects your tools, triggers actions from real-time data, and streamlines workflows so your team can focus on what matters most.
Step 1
Connect your tools
Bring your apps together so information can move automatically between the tools your team already uses.
Step 2
Define the trigger
Choose the events that should start your workflow, like a new submission, updated record, completed task, or customer action.
Step 3
Automate and measure
Let your workflow handle follow-ups, updates, notifications, and reporting so your team can track progress and act faster.
See how teams are automating with Zapier (and loving it!)
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Zapier helps us close far above 50% more deals than we would without it. It is a key element of our overall strategy and, therefore, of our sales pitch.
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Rishi Shah, CEO and Co-Founder
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