1.Catches new lead submissions
Integrate Facebook Lead Ads and form mapping tools to catch the New Lead submission and map fields into your contact structure.
When new Facebook leads arrive but outreach teams lack enriched context, follow-up stalls and quality drops. This automation catches each form submission, formats lead names, generates AI summaries, and creates personalized videos while posting intake payloadsβso your team can act fast.
Integrate Facebook Lead Ads and form mapping tools to catch the New Lead submission and map fields into your contact structure.
Integrate Formatter by Zapier and data parsing tools to split text and map the full name into a first name for video personalization.
Integrate AI by Zapier and enrichment systems to return a company listing link and a concise AI summary from company and answers.
Integrate Sendspark and video personalization tools to create a customized video when an email is present using first name and summary.
Integrate Webhooks by Zapier and CRM intake systems to always post a standardized lead payload from contact fields and AI outputs.
Build custom automations across your tools in minutes. Describe what you need, connect your apps, and create workflows without the manual effort.
Zapier connects your tools, triggers actions from real-time data, and streamlines workflows so your team can focus on what matters most.
Step 1
Bring your apps together so information can move automatically between the tools your team already uses.
Step 2
Choose the events that should start your workflow, like a new submission, updated record, completed task, or customer action.
Step 3
Let your workflow handle follow-ups, updates, notifications, and reporting so your team can track progress and act faster.
Without Zapier, we would have needed well over 100 employees today just to do what we're doing. We would have been out of business by now.
David Laderberg, VP of Sales
Without having automation, we would have to at least be double our size. Doubling is a bit of a euphemism β I think we would have died or fallen back into oblivion.
Marcelo Lebre, Co-Founder
Zapier helps us close far above 50% more deals than we would without it. It is a key element of our overall strategy and, therefore, of our sales pitch.
Raphael Bochner, Founder and CIO
Zapier gives us unlimited flexibility and creativity. With Zapier, you're like an artist with a blank canvas. I don't know what we'd do without it.
Rishi Shah, CEO and Co-Founder
We don't just want to patch holes; we want to build scalable, future-proof systems. Zapier is helping us do that.
Allen Lai, Head of Customer Experience
We've been able to scale our operations while staying lean. Zapier lets us do more without needing more people.
Jacob Sirrs, Marketing Operations Specialist
Streamline processes, uncover new opportunities, and respond faster to change. Empower your team to get more done, without the manual work.