1.Collects new lead gen form responses
Integrate LinkedIn Ads and lead form tools to capture new lead gen form responses into your workflow.
Create CRM lead and deal from form responses
Automatically monitor LinkedIn Ads lead gen form responses across LinkedIn Ads, User.com, Formatter by Zapier, Pipedrive, and Discord. Create CRM contacts and deals, assign owners, and alert your team β so you can follow up on new leads without manual data entry.
How this automation creates CRM deals from ad leads
When ad lead form responses arrive, delays can cost conversions and pipeline momentum. This automation creates contacts and deals, assigns owners, and posts team alertsβso your team can follow up immediately.
LinkedIn Adsor swap with your favorite app
2.Creates a contact from source fields
Integrate User.com and CRM tools to create a marketing contact and map ad form fields to CRM fields.
User.comor swap with your favorite app
3.Selects an owner id for routing
Integrate Formatter by Zapier and routing logic to choose an owner id for deal assignment and follow-up.
Formatter by Zapieror swap with your favorite app
4.Finds or creates a person
Integrate Pipedrive and contact matching tools to find or create the person and return a person id.
Pipedriveor swap with your favorite app
5.Creates a deal and follow-up activity
Integrate Pipedrive and pipeline tools to create the deal, assign the chosen owner, link the person, and log activity.
6.Sends an owner alert in a channel
Integrate Discord and team chat tools to post a deal alert with contact details and the assigned owner.
Discordor swap with your favorite app
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Accelerate pipeline growth with automated lead capture, lead routing, and follow-up outreach
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Step 1
Connect your tools
Bring your apps together so information can move automatically between the tools your team already uses.
Step 2
Define the trigger
Choose the events that should start your workflow, like a new submission, updated record, completed task, or customer action.
Step 3
Automate and measure
Let your workflow handle follow-ups, updates, notifications, and reporting so your team can track progress and act faster.
See how teams are automating with Zapier (and loving it!)
Without Zapier, we would have needed well over 100 employees today just to do what we're doing. We would have been out of business by now.
David Laderberg, VP of Sales
Without having automation, we would have to at least be double our size. Doubling is a bit of a euphemism β I think we would have died or fallen back into oblivion.
Marcelo Lebre, Co-Founder
Zapier helps us close far above 50% more deals than we would without it. It is a key element of our overall strategy and, therefore, of our sales pitch.
Raphael Bochner, Founder and CIO
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Rishi Shah, CEO and Co-Founder
We don't just want to patch holes; we want to build scalable, future-proof systems. Zapier is helping us do that.
Allen Lai, Head of Customer Experience
We've been able to scale our operations while staying lean. Zapier lets us do more without needing more people.
Jacob Sirrs, Marketing Operations Specialist
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