1.Detect new lead submission
Integrate Facebook Lead Ads to capture incoming lead submissions and route source fields for follow-up.
Create CRM lead and confirm attendee via SMS
Automatically turn Facebook Lead Ads submissions into validated CRM leads and confirm registrations across Salesforce, Formatter by Zapier, and Twilio. Create and update records when new lead submissions arrive, then send email and SMS confirmationsβso you can create leads, format phone numbers, and reduce manual follow-up without paperwork.
How this automation confirms webinar leads fast
When new lead submissions land in Facebook Lead Ads, registrations can stall without timely validation and outreach. This automation catches new leads, creates or updates Salesforce leads, formats and filters phone numbers, and sends email and SMS confirmationsβso your team can act immediately.
Facebook Lead Adsor swap with your favorite app
2.Find or create Salesforce lead
Integrate Salesforce and CRM tools to search by email, then to create or update lead records with source details.
Salesforceor swap with your favorite app
3.Format phone number
Integrate Formatter by Zapier and phone validation tools to format incoming numbers into international E.164 format.
Formatter by Zapieror swap with your favorite app
4.Filter qualifying phone numbers
Integrate Filter by Zapier and country pattern checks to continue only for numbers that match the target pattern.
Filter by Zapieror swap with your favorite app
5.Send email confirmation
Integrate Gmail and email templates to send a confirmation message to the mapped lead email address.
Gmailor swap with your favorite app
6.Send SMS confirmation
Integrate Twilio and SMS messaging to send a short text confirmation to the formatted, filtered phone number.
Twilioor swap with your favorite app
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Explore all lead generation automations
Accelerate pipeline growth with automated lead capture, lead routing, and follow-up outreach
Set up in minutes
Zapier connects your tools, triggers actions from real-time data, and streamlines workflows so your team can focus on what matters most.
Step 1
Connect your tools
Bring your apps together so information can move automatically between the tools your team already uses.
Step 2
Define the trigger
Choose the events that should start your workflow, like a new submission, updated record, completed task, or customer action.
Step 3
Automate and measure
Let your workflow handle follow-ups, updates, notifications, and reporting so your team can track progress and act faster.
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