1.Monitors new lead submissions from lead form
Integrate Facebook Lead Ads (for Business admins) and lead forms to capture new lead submissions and centralize inbound lead payloads.
Create CRM lead and add ad contact to table
Automatically parse new lead form submissions across Facebook Lead Ads and Zapier Tables. Create and update CRM leads when qualifying entries arriveβso you can route follow-up fast, avoid test records, and keep a clean lead source without manual data entry.
How this automation creates CRM lead records your team can follow up
When new lead submissions come in, delays can slow triage and waste sales time. This automation filters, formats, logs to your table, and creates an Anthill CRM leadβso your team can follow up immediately.
Facebook Lead Ads (for Business admins)or swap with your favorite app
2.Filters qualifying form submissions
Integrate Filter by Zapier and validation rules to continue only for qualifying submissions and avoid logging test entries.
Filter by Zapieror swap with your favorite app
3.Formats names and output fields
Integrate Formatter by Zapier and data transformation to split full names and map output to first and last name fields.
Formatter by Zapieror swap with your favorite app
4.Creates central lead table records
Integrate Zapier Tables and data mapping to create a record and store contact, campaign, and source id fields.
Zapier Tablesor swap with your favorite app
5.Creates CRM enquiry leads
Integrate Anthill and CRM lead fields to create an enquiry lead and map table contact details for triage.
Anthillor swap with your favorite app
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Explore all lead generation automations
Accelerate pipeline growth with automated lead capture, lead routing, and follow-up outreach
Set up in minutes
Zapier connects your tools, triggers actions from real-time data, and streamlines workflows so your team can focus on what matters most.
Step 1
Connect your tools
Bring your apps together so information can move automatically between the tools your team already uses.
Step 2
Define the trigger
Choose the events that should start your workflow, like a new submission, updated record, completed task, or customer action.
Step 3
Automate and measure
Let your workflow handle follow-ups, updates, notifications, and reporting so your team can track progress and act faster.
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