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Create contact and deal from landing-page form submissions

Automatically monitor Webflow form submissions across Webflow, HubSpot, and Google Ads. Create and update when consent is checked, click IDs appear, or contacts matchβ€”so you can avoid manual CRM updates, missed deal context, and delayed offline attribution.

How this automation protects your offline attribution

When form submissions land without consistent consent and click ID capture, conversions can be misattributed and leads can stall. This automation monitors Webflow submissions and upserts HubSpot contacts and deals, then sends Google Ads offline conversionsβ€”so your team can measure impact without chasing manual updates.

  1. 1.Captures form submission payload

    Integrate Webflow and form mapping tools to capture submission fields and consent details into tracking-ready lead data.

    Webflowor swap with your favorite app
  2. 2.Finds contact by email

    Integrate HubSpot and CRM search tools to look up the contact ID by submission email for matching behavior.

    HubSpotor swap with your favorite app
  3. 3.Creates or updates contact

    Integrate HubSpot and consent tracking fields to upsert contact details, consent flags, and click ID mappings.

    HubSpotor swap with your favorite app
  4. 4.Creates deal and associates

    Integrate HubSpot and deal pipelines to create a deal for permitted leads and associate it to the contact.

    HubSpotor swap with your favorite app
  5. 5.Formats the conversion timestamp

    Integrate Formatter by Zapier and time formatting tools to adjust the submission timestamp for the offline conversion window.

    Formatter by Zapieror swap with your favorite app
  6. 6.Pauses before conversion event

    Integrate Delay by Zapier and scheduling controls to wait the configured window before sending the conversion.

    Delay by Zapieror swap with your favorite app

Automate your work, your way

Build custom automations across your tools in minutes. Describe what you need, connect your apps, and create workflows without the manual effort.

Trusted by 3.4 million companies

Calendly
Okta
Zendesk
Dropbox
Asana
Allstate
Airbnb
ActiveCampaign
Lyft
Webflow
Canva
Sysco
LA Clippers
Getaround
Grammarly
HelloFresh
Lululemon
Barry's
Hopper
Casper
Hudl
Miro
The New York Times
Ruggable
Calendly
Okta
Zendesk
Dropbox
Asana
Allstate
Airbnb
ActiveCampaign
Lyft
Webflow
Canva
Sysco
LA Clippers
Getaround
Grammarly
HelloFresh
Lululemon
Barry's
Hopper
Casper
Hudl
Miro
The New York Times
Ruggable

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Set up in minutes

Zapier connects your tools, triggers actions from real-time data, and streamlines workflows so your team can focus on what matters most.

  1. Step 1

    Connect your tools

    Bring your apps together so information can move automatically between the tools your team already uses.

  2. Step 2

    Define the trigger

    Choose the events that should start your workflow, like a new submission, updated record, completed task, or customer action.

  3. Step 3

    Automate and measure

    Let your workflow handle follow-ups, updates, notifications, and reporting so your team can track progress and act faster.

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Smart Charge America

Without Zapier, we would have needed well over 100 employees today just to do what we're doing. We would have been out of business by now.

David Laderberg, VP of Sales

Remote

Without having automation, we would have to at least be double our size. Doubling is a bit of a euphemism β€” I think we would have died or fallen back into oblivion.

Marcelo Lebre, Co-Founder

SweepBright

Zapier helps us close far above 50% more deals than we would without it. It is a key element of our overall strategy and, therefore, of our sales pitch.

Raphael Bochner, Founder and CIO

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Zapier gives us unlimited flexibility and creativity. With Zapier, you're like an artist with a blank canvas. I don't know what we'd do without it.

Rishi Shah, CEO and Co-Founder

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Allen Lai, Head of Customer Experience

Superhuman

We've been able to scale our operations while staying lean. Zapier lets us do more without needing more people.

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