1.Monitors new lead submissions
Integrate Facebook Lead Ads to pull each form submission and trigger the lead capture flow.
Create clean lead records and email leasing team
Automatically capture new lead submissions across Facebook Lead Ads and clean phone details with Formatter by Zapier. Send templated leasing emails and create centralized records when new leads submitβso you can follow up same day without manual lead cleanup.
How this automation keeps lead records clean
When new lead submissions land in Facebook Lead Ads, incomplete contact data can delay same-day outreach. This automation cleans phone details and sends templated leasing emails and creates centralized recordsβso your team can follow up faster.
Facebook Lead Adsor swap with your favorite app
2.Cleans phone number formatting
Integrate Formatter by Zapier to run string replacements that remove non-digit characters and trim prefixes.
Formatter by Zapieror swap with your favorite app
3.Sends templated leasing email
Integrate Gmail to send a templated email that maps lead name and cleaned phone into the message.
Gmailor swap with your favorite app
4.Creates record in lead table
Integrate Zapier Tables to create a new lead record and match by email when available.
Zapier Tablesor swap with your favorite app
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Explore all lead generation automations
Accelerate pipeline growth with automated lead capture, lead routing, and follow-up outreach
Set up in minutes
Zapier connects your tools, triggers actions from real-time data, and streamlines workflows so your team can focus on what matters most.
Step 1
Connect your tools
Bring your apps together so information can move automatically between the tools your team already uses.
Step 2
Define the trigger
Choose the events that should start your workflow, like a new submission, updated record, completed task, or customer action.
Step 3
Automate and measure
Let your workflow handle follow-ups, updates, notifications, and reporting so your team can track progress and act faster.
See how teams are automating with Zapier (and loving it!)
Without Zapier, we would have needed well over 100 employees today just to do what we're doing. We would have been out of business by now.
David Laderberg, VP of Sales
Without having automation, we would have to at least be double our size. Doubling is a bit of a euphemism β I think we would have died or fallen back into oblivion.
Marcelo Lebre, Co-Founder
Zapier helps us close far above 50% more deals than we would without it. It is a key element of our overall strategy and, therefore, of our sales pitch.
Raphael Bochner, Founder and CIO
Zapier gives us unlimited flexibility and creativity. With Zapier, you're like an artist with a blank canvas. I don't know what we'd do without it.
Rishi Shah, CEO and Co-Founder
We don't just want to patch holes; we want to build scalable, future-proof systems. Zapier is helping us do that.
Allen Lai, Head of Customer Experience
We've been able to scale our operations while staying lean. Zapier lets us do more without needing more people.
Jacob Sirrs, Marketing Operations Specialist
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