1.Captures new lead form submission
Integrate Facebook Lead Ads and lead form fields to extract candidate name, email, raw phone, and timestamp to start candidate intake.
Create candidate records from social leads and notify
Automatically capture new lead form submissions across Facebook Lead Ads. Create and notify when candidate records get created and SMS contact workflows get invokedβso you can standardize lead details, trigger outreach, and record application dates without manual data entry.
How this automation creates faster candidate outreach
When a new Facebook lead form submission arrives, delays can cause missed outreach windows and messy candidate lists. This automation captures lead fields, standardizes dates and phone numbers, creates Airtable candidates, and posts the payload to your SMS contact endpointβso your team can act quickly.
Facebook Lead Adsor swap with your favorite app
2.Formats application date
Integrate Formatter by Zapier and date tools to transform the submission timestamp into a formatted application date to store it.
Formatter by Zapieror swap with your favorite app
3.Normalizes phone to E.164
Integrate Formatter by Zapier and phone normalization tools to convert the raw phone field into a validated E.164 phone number.
4.Creates candidate record
Integrate Airtable and data mapping to create a new candidate row with name, email, normalized phone, and application date.
Airtableor swap with your favorite app
5.Posts payload to SMS flow
Integrate Webhooks by Zapier and endpoint delivery to post a form encoded payload with phone and candidate details to your SMS workflow.
Webhooks by Zapieror swap with your favorite app
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Step 1
Connect your tools
Bring your apps together so information can move automatically between the tools your team already uses.
Step 2
Define the trigger
Choose the events that should start your workflow, like a new submission, updated record, completed task, or customer action.
Step 3
Automate and measure
Let your workflow handle follow-ups, updates, notifications, and reporting so your team can track progress and act faster.
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