1.Detect new lead form entry
Integrate Google Ads and lead capture tools to detect new lead form entries and start your booking flow.
Create ad lead records and send booking emails
Automatically capture new lead form entries from Google Ads across Zapier Tables, Email by Zapier, and Delay by Zapier. Create and update when lead form entries arrive or contact details complete or submissions exceed capture thresholdsβso you can create lead records, send booking emails, and update follow-up flags without manual data entry.
How this automation accelerates your booking follow-up
When new Google Ads lead form entries arrive, slow responses can reduce same-day bookings. This automation creates lead records, sends booking emails, and updates lead flagsβso your team can book more leads without manual follow-up work.
Google Adsor swap with your favorite app
2.Creates lead record in table
Integrate Zapier Tables and data mapping tools to create a new record and map submitter details to contact fields.
Zapier Tablesor swap with your favorite app
3.Send immediate booking email
Integrate Email by Zapier and email templates to send an outbound booking email to the mapped email address.
Email by Zapieror swap with your favorite app
4.Find and update contact flags
Integrate Zapier Tables and lookup tools to find the created record by creation ID and set an initial-contact flag.
5.Wait one day before follow-up
Integrate Delay by Zapier and scheduling tools to pause the path for one day before sending the follow-up.
Delay by Zapieror swap with your favorite app
6.Send one-day follow-up email
Integrate Email by Zapier and follow-up templates to send a one-day follow-up and optionally update follow-up-sent flags.
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Explore all lead generation automations
Accelerate pipeline growth with automated lead capture, lead routing, and follow-up outreach
Set up in minutes
Zapier connects your tools, triggers actions from real-time data, and streamlines workflows so your team can focus on what matters most.
Step 1
Connect your tools
Bring your apps together so information can move automatically between the tools your team already uses.
Step 2
Define the trigger
Choose the events that should start your workflow, like a new submission, updated record, completed task, or customer action.
Step 3
Automate and measure
Let your workflow handle follow-ups, updates, notifications, and reporting so your team can track progress and act faster.
See how teams are automating with Zapier (and loving it!)
Without Zapier, we would have needed well over 100 employees today just to do what we're doing. We would have been out of business by now.
David Laderberg, VP of Sales
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Marcelo Lebre, Co-Founder
Zapier helps us close far above 50% more deals than we would without it. It is a key element of our overall strategy and, therefore, of our sales pitch.
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Rishi Shah, CEO and Co-Founder
We don't just want to patch holes; we want to build scalable, future-proof systems. Zapier is helping us do that.
Allen Lai, Head of Customer Experience
We've been able to scale our operations while staying lean. Zapier lets us do more without needing more people.
Jacob Sirrs, Marketing Operations Specialist
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