1.Captures new survey submission
Integrate Typeform and form capture tools to detect new survey entries to attribute ad lead sources.
Create ad lead and trigger chat outreach for new respondents
Automatically monitor new survey submissions across Typeform, Formatter by Zapier, Facebook Conversions, and Spoki. Get instant ad attribution, start chat outreach, and localize messages when new survey submitted, lead event sent, or chat automation startsβso you can avoid manual follow-up.
How this automation accelerates chat follow-up for new ad leads
When new Typeform entries come in, leads can go cold before marketing can respond. This automation formats phone numbers, sends Facebook Conversions lead events, and starts Spoki chat outreachβso your team can follow up quickly.
Typeformor swap with your favorite app
2.Formats phone number
Integrate Formatter by Zapier and data normalization tools to format submission phone numbers to E.164 for outreach.
Formatter by Zapieror swap with your favorite app
3.Sends lead event
Integrate Facebook Conversions and event tracking tools to send a lead event with email, phone, name, and metadata.
Facebook Conversionsor swap with your favorite app
4.Starts automation
Integrate Spoki and messaging localization tools to start a chat automation for the lead.
Spokior swap with your favorite app
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Explore all lead generation automations
Accelerate pipeline growth with automated lead capture, lead routing, and follow-up outreach
Set up in minutes
Zapier connects your tools, triggers actions from real-time data, and streamlines workflows so your team can focus on what matters most.
Step 1
Connect your tools
Bring your apps together so information can move automatically between the tools your team already uses.
Step 2
Define the trigger
Choose the events that should start your workflow, like a new submission, updated record, completed task, or customer action.
Step 3
Automate and measure
Let your workflow handle follow-ups, updates, notifications, and reporting so your team can track progress and act faster.
See how teams are automating with Zapier (and loving it!)
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David Laderberg, VP of Sales
Without having automation, we would have to at least be double our size. Doubling is a bit of a euphemism β I think we would have died or fallen back into oblivion.
Marcelo Lebre, Co-Founder
Zapier helps us close far above 50% more deals than we would without it. It is a key element of our overall strategy and, therefore, of our sales pitch.
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Rishi Shah, CEO and Co-Founder
We don't just want to patch holes; we want to build scalable, future-proof systems. Zapier is helping us do that.
Allen Lai, Head of Customer Experience
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Jacob Sirrs, Marketing Operations Specialist
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