1.Catches workshop form submissions
Integrate Webhooks by Zapier and form submission tools to capture a new workshop registrant submission event.
Add workshop registrants to marketing prospect and CRM lists
Automatically catch workshop form submissions across Webhooks by Zapier, Zoom, Pardot, and Google Sheets. Create registrant records, enrich prospect fields with UTM data, and log tracking rowsβso you can follow up without manual data entry, spreadsheet upkeep, or attribution guessing.
How this automation enriches your workshop leads
When workshop form submissions come in, manual follow-up can miss key context and slow attribution. This automation filters submissions, parses UTM parameters, creates Zoom registrants, and upserts Pardot prospects and a Google Sheets tracking rowβso your team can follow up with confidence and measure source impact.
Webhooks by Zapieror swap with your favorite app
2.Continues only qualifying submissions
Integrate Filter by Zapier and validation tools to continue only non-duplicate and valid-email submissions.
Filter by Zapieror swap with your favorite app
3.Parses referrer URL into UTM fields
Integrate Code by Zapier and URL parsing tools to extract UTM and referral parameters from a referrer URL.
Code by Zapieror swap with your favorite app
4.Creates registrant in Zoom
Integrate Zoom and event registrant tools to create a registrant and map registrant metadata.
Zoomor swap with your favorite app
5.Finds or creates prospect
Integrate Pardot and CRM tools to find or create a prospect and map UTM and referral fields.
Pardotor swap with your favorite app
6.Creates tracking worksheet row
Integrate Google Sheets and reporting tools to log timestamps, fields, and UTM values to a tracking worksheet.
Google Sheetsor swap with your favorite app
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Step 1
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Define the trigger
Choose the events that should start your workflow, like a new submission, updated record, completed task, or customer action.
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Let your workflow handle follow-ups, updates, notifications, and reporting so your team can track progress and act faster.
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