1.Catches new form submissions
Integrate Gravity Forms to catch each new inquiry and pull standard submission fields to populate lead details.
Add website inquiries to master lead sheet
Automatically catch website inquiry submissions across Gravity Forms and Google Sheets. Create and update lead rows and resolve source attribution when form submitted, new inquiry received, or contact fields postedβso you can capture leads, standardize timestamps, and track sources without manual spreadsheet entry.
How this automation appends your inquiry leads to the master sheet
When new Gravity Forms submissions come in, follow-up can stall and source tracking gets inconsistent. This automation captures form fields, formats timestamps, resolves UTM or referrer source, and creates spreadsheet rowsβso your team can follow up with accurate lead data.
Gravity Formsor swap with your favorite app
2.Formats submission date and time
Integrate Formatter by Zapier and mapping tools to format the submission date into a readable timestamp to set the timestamp column.
Formatter by Zapieror swap with your favorite app
3.Resolves source with fallback logic
Integrate Code by Zapier and web source tools to select UTM when present and otherwise use referrer or source to resolve the source URL.
Code by Zapieror swap with your favorite app
4.Creates a spreadsheet row
Integrate Google Sheets and spreadsheet mapping to append a row and map timestamp, contact fields, selections, and UTM columns into your lead sheet.
Google Sheetsor swap with your favorite app
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Step 1
Connect your tools
Bring your apps together so information can move automatically between the tools your team already uses.
Step 2
Define the trigger
Choose the events that should start your workflow, like a new submission, updated record, completed task, or customer action.
Step 3
Automate and measure
Let your workflow handle follow-ups, updates, notifications, and reporting so your team can track progress and act faster.
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