1.Monitors new or updated lead rows
Integrate Google Sheets and spreadsheet dedupe logic to detect new or updated lead rows from your website to capture changed contacts.
Add website contact rows to centralized lead list
Automatically monitor new or updated spreadsheet rows for website contacts across Google Sheets. Normalize submission fields, create standardized rows in a central contact list, and add an Excel backup so you can scale intake and reduce errors without manual copy-pasting.
How this automation builds your centralized lead list
When new or updated website contact rows land in your leads sheet, intake can get delayed and records stay inconsistent. This automation normalizes key fields and creates central contact rows and an Excel archive backupβso your team can access one source of truth without chasing spreadsheets.
Google Sheetsor swap with your favorite app
2.Normalizes key contact fields
Integrate Formatter by Zapier and data cleanup tools to normalize phone numbers, trim whitespace, and standardize case to map standardized contact fields.
Formatter by Zapieror swap with your favorite app
3.Creates rows in central contact list
Integrate Google Sheets and contact list templates to create spreadsheet rows in your central contact list to standardize source-labeled channel data.
4.Archives rows in Excel workbook
Integrate Microsoft Excel and reporting spreadsheets to add rows to an archive workbook to preserve backups and reporting-ready fields.
Microsoft Excelor swap with your favorite app
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