1.Detects new lead in lead ads
Integrate Facebook Lead Ads and marketing list tools to detect new lead submissions and start the lead intake flow.
Add web form signups to your central marketing list
Automatically capture new lead form submissions from Facebook Lead Ads and Klaviyo across your marketing stack. Create and update when lead submissions land, subscriber fields map, or lead timestamps triggerβso you can create profiles, add to your central marketing list, and log welcome events without manual list updates.
How this automation adds leads to your central marketing list
When new leads arrive from Facebook Lead Ads, delays can break welcome timing and distort lead analytics. This automation normalizes phone and upserts Klaviyo subscribers, adds them to your list, and tracks eventsβso your team can onboard leads fast.
Facebook Lead Adsor swap with your favorite app
2.Normalizes incoming phone
Integrate Formatter by Zapier and data formatting tools to normalize phone numbers into E.164 to improve subscriber matching.
Formatter by Zapieror swap with your favorite app
3.Finds or creates subscriber
Integrate Klaviyo and profile management tools to map email, names, and formatted phone and create or update a subscriber profile.
Klaviyoor swap with your favorite app
4.Adds subscriber to list
Integrate Klaviyo and list management tools to add each subscriber email to the configured central marketing list.
5.Tracks lead source event
Integrate Klaviyo and event tracking tools to send a named event with lead timestamp for analytics and welcome flow triggers.
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Accelerate pipeline growth with automated lead capture, lead routing, and follow-up outreach
Set up in minutes
Zapier connects your tools, triggers actions from real-time data, and streamlines workflows so your team can focus on what matters most.
Step 1
Connect your tools
Bring your apps together so information can move automatically between the tools your team already uses.
Step 2
Define the trigger
Choose the events that should start your workflow, like a new submission, updated record, completed task, or customer action.
Step 3
Automate and measure
Let your workflow handle follow-ups, updates, notifications, and reporting so your team can track progress and act faster.
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