1.Captures each new lead submission
Integrate Facebook Lead Ads and capture lead payload details to trigger lead processing.
Add validated Facebook leads to lead sheet and notify
Automatically monitor new lead submissions across Facebook Lead Ads and alerts in Slack. Create a spreadsheet row and notify your teamβso you can add leads to a shared sheet, clean phone numbers, and speed up follow-up without manual follow-up.
How this automation scales fast lead follow-up
When new lead submissions come in, delayed logging can stall outreach and increase bounce risk. This automation captures lead payloads, filters and normalizes phones, then creates sheet rows and posts Slack alertsβso your team can follow up immediately.
Facebook Lead Adsor swap with your favorite app
2.Filters to qualifying lead records
Integrate Filter by Zapier to exclude configured form sources and obvious duplicates to proceed only actionable leads.
Filter by Zapieror swap with your favorite app
3.Normalizes phone numbers
Integrate Formatter by Zapier to clean phone numbers by standardizing local digits to prepare for fast outreach.
Formatter by Zapieror swap with your favorite app
4.Creates a shared lead row
Integrate Google Sheets to map fields into your shared lead list and mark source for reporting.
Google Sheetsor swap with your favorite app
5.Sends a team channel alert
Integrate Slack to post a concise lead alert with a link to the new sheet row to speed up follow-up.
Slackor swap with your favorite app
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Accelerate pipeline growth with automated lead capture, lead routing, and follow-up outreach
Set up in minutes
Zapier connects your tools, triggers actions from real-time data, and streamlines workflows so your team can focus on what matters most.
Step 1
Connect your tools
Bring your apps together so information can move automatically between the tools your team already uses.
Step 2
Define the trigger
Choose the events that should start your workflow, like a new submission, updated record, completed task, or customer action.
Step 3
Automate and measure
Let your workflow handle follow-ups, updates, notifications, and reporting so your team can track progress and act faster.
See how teams are automating with Zapier (and loving it!)
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Rishi Shah, CEO and Co-Founder
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Allen Lai, Head of Customer Experience
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Jacob Sirrs, Marketing Operations Specialist
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