1.Detect new lead submissions
Integrate Facebook Lead Ads and analytics tools to map submission fields to candidate attributes in your pipeline.
Add social form candidates to CRM and send alerts
Automatically capture new lead form submissions across Facebook Lead Ads, Paths by Zapier, Zoho CRM, Zoho Sheet, Spoki, and Gmail. Create and update candidate records, route outreach, and notify your hiring inboxβso you can respond to every candidate without manual tracking and follow-up.
How this automation accelerates your candidate outreach
When new leads are submitted in Facebook Lead Ads, delays can cause missed outreach windows. This automation routes by campaign path, creates Zoho CRM entries, and logs Zoho Sheet tracking while triggering Spoki messaging and Gmail hiring alertsβso your team can act fast.
Facebook Lead Adsor swap with your favorite app
2.Route by campaign and adset
Integrate Paths by Zapier and routing rules to route qualifying records into telemarketing or general outreach paths.
Paths by Zapieror swap with your favorite app
3.Create CRM candidate record
Integrate Zoho CRM and CRM mapping tools to create a Candidate or Lead module entry from social source fields.
Zoho CRMor swap with your favorite app
4.Add tracking row to sheet
Integrate Zoho Sheet and spreadsheet tools to create a row with timestamp, contact details, origin, and notes.
Zoho Sheetor swap with your favorite app
5.Start telemarketing messaging
Integrate Spoki and messaging automation tools to create or update contacts and start a messaging automation.
Spokior swap with your favorite app
6.Alert hiring inbox
Integrate Gmail and email inbox tools to send a candidate summary alert with the sheet link to recruiters.
Gmailor swap with your favorite app
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Explore all lead generation automations
Accelerate pipeline growth with automated lead capture, lead routing, and follow-up outreach
Set up in minutes
Zapier connects your tools, triggers actions from real-time data, and streamlines workflows so your team can focus on what matters most.
Step 1
Connect your tools
Bring your apps together so information can move automatically between the tools your team already uses.
Step 2
Define the trigger
Choose the events that should start your workflow, like a new submission, updated record, completed task, or customer action.
Step 3
Automate and measure
Let your workflow handle follow-ups, updates, notifications, and reporting so your team can track progress and act faster.
See how teams are automating with Zapier (and loving it!)
Without Zapier, we would have needed well over 100 employees today just to do what we're doing. We would have been out of business by now.
David Laderberg, VP of Sales
Without having automation, we would have to at least be double our size. Doubling is a bit of a euphemism β I think we would have died or fallen back into oblivion.
Marcelo Lebre, Co-Founder
Zapier helps us close far above 50% more deals than we would without it. It is a key element of our overall strategy and, therefore, of our sales pitch.
Raphael Bochner, Founder and CIO
Zapier gives us unlimited flexibility and creativity. With Zapier, you're like an artist with a blank canvas. I don't know what we'd do without it.
Rishi Shah, CEO and Co-Founder
We don't just want to patch holes; we want to build scalable, future-proof systems. Zapier is helping us do that.
Allen Lai, Head of Customer Experience
We've been able to scale our operations while staying lean. Zapier lets us do more without needing more people.
Jacob Sirrs, Marketing Operations Specialist
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