1.Detects new lead submissions
Integrate Facebook Lead Ads and lead capture workflows to ingest new applicant submissions into the automation.
Add social ad leads to recruiter pipeline and outreach
Automatically capture Facebook Lead Ads submissions across Facebook Lead Ads, Formatter by Zapier, Google Sheets, Webhooks by Zapier, and Brevo. Get instant applicant routing when lead submissions arrive, applicant form submitted, or new applicant data appearsβso you can add lead rows, push candidates to your ATS, and send welcome emails without manual follow-up.
How this automation creates applicant records at scale
When new leads enter Facebook Lead Ads, delays can cost qualified candidates. This automation normalizes submission fields, creates lead records and routes qualified candidates to your ATS, and sends an immediate welcome emailβso your team can respond quickly.
Facebook Lead Adsor swap with your favorite app
2.Normalizes lead fields
Integrate Formatter by Zapier and data transformation tools to format phones, parse locations, and standardize qualification values.
Formatter by Zapieror swap with your favorite app
3.Creates spreadsheet row entries
Integrate Google Sheets and reporting spreadsheets to create lead rows for qualified and fallback applicant records.
Google Sheetsor swap with your favorite app
4.Posts minimal ATS payload
Integrate Webhooks by Zapier and webhook tools to post a dedupe-ready ATS payload with mapped contact fields.
Webhooks by Zapieror swap with your favorite app
5.Sends welcome application email
Integrate Brevo and transactional email tools to send a configurable welcome message to the applicant email.
Brevoor swap with your favorite app
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Accelerate pipeline growth with automated lead capture, lead routing, and follow-up outreach
Set up in minutes
Zapier connects your tools, triggers actions from real-time data, and streamlines workflows so your team can focus on what matters most.
Step 1
Connect your tools
Bring your apps together so information can move automatically between the tools your team already uses.
Step 2
Define the trigger
Choose the events that should start your workflow, like a new submission, updated record, completed task, or customer action.
Step 3
Automate and measure
Let your workflow handle follow-ups, updates, notifications, and reporting so your team can track progress and act faster.
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