1.Detect new lead form submissions
Integrate Facebook Lead Ads and lead intake tools to receive each new submission and start the lead flow.
Add qualified social lead form entries to master sheet
Automatically capture new lead submissions across Facebook Lead Ads, Google Sheets, and Twilio. Create and update when qualifying records pass validation when new submissions arrive or emails captured or phone numbers normalizedβso you can add master sheet rows, send on-call SMS context, and standardize contact fields without manual reporting.
How this automation accelerates your lead outreach
When new leads arrive from Facebook Lead Ads, manual review delays first contact and slows conversion. This automation filters and normalizes lead data and sends on-call SMS alertsβso your team can update your master sheet and start outreach quickly.
Facebook Lead Adsor swap with your favorite app
2.Qualify only sales-ready records
Integrate Filter by Zapier and validation rules to continue only when qualification criteria pass and leads are ready for next steps.
Filter by Zapieror swap with your favorite app
3.Normalize phone and timestamps
Integrate Formatter by Zapier and data formatting tools to convert timestamps and standardize phone numbers for consistent mapping.
Formatter by Zapieror swap with your favorite app
4.Create rows in master sheet
Integrate Google Sheets and spreadsheet mapping to create a new row with lead fields and campaign column data.
Google Sheetsor swap with your favorite app
5.Send on-call lead SMS alerts
Integrate Twilio and notification workflows to send an internal SMS with lead context for fast follow-up.
Twilioor swap with your favorite app
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Explore all lead generation automations
Accelerate pipeline growth with automated lead capture, lead routing, and follow-up outreach
Set up in minutes
Zapier connects your tools, triggers actions from real-time data, and streamlines workflows so your team can focus on what matters most.
Step 1
Connect your tools
Bring your apps together so information can move automatically between the tools your team already uses.
Step 2
Define the trigger
Choose the events that should start your workflow, like a new submission, updated record, completed task, or customer action.
Step 3
Automate and measure
Let your workflow handle follow-ups, updates, notifications, and reporting so your team can track progress and act faster.
See how teams are automating with Zapier (and loving it!)
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