1.Detect new lead form submissions
Integrate Facebook Lead Ads and lead intake tools to capture new lead submissions and start lead routing into your workflow.
Add qualified ad form leads to central lead sheet
Automatically monitor new lead form submissions across Facebook Lead Ads and Google Sheets. Get instant entries in your central lead sheet and Mailchimp audience when emails match or recency qualifiesβso you can create follow-up lists, update subscribers, and log activity without manual reporting.
How this automation accelerates lead capture
When new lead submissions arrive in Facebook Lead Ads, delays can cause missed follow-ups and duplicate records. This automation finds matching emails, checks recency, and updates your Google Sheets lead sheet and Mailchimp audienceβso your team can act on intent right away.
Facebook Lead Adsor swap with your favorite app
2.Find rows by email lookup
Integrate Google Sheets and spreadsheet tools to find existing rows and map submission email to stored lead identifiers.
Google Sheetsor swap with your favorite app
3.Check recency with 120-day rule
Integrate Code by Zapier and decision logic tools to check timestamps and output an eligibility boolean for continuing.
Code by Zapieror swap with your favorite app
4.Split full name into parts
Integrate Formatter by Zapier and data parsing tools to split full name into first and last name fields.
Formatter by Zapieror swap with your favorite app
5.Create or append lead row
Integrate Google Sheets and lead sheet automation tools to create a new row or append details for eligible leads.
6.Add or update subscriber
Integrate Mailchimp and audience tools to add or update subscribers with merge fields and campaign tags.
Mailchimpor swap with your favorite app
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Add abandoned application emails to your lead list
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Add abandoned cart contacts to configured lead list
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Add abandoned cart contacts to your tracking list
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Add abandoned checkout leads to nurture list quickly
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Add abandoned checkout leads to your campaign instantly
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Add abandoned payment form entries to lead list
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Explore all lead generation automations
Accelerate pipeline growth with automated lead capture, lead routing, and follow-up outreach
Set up in minutes
Zapier connects your tools, triggers actions from real-time data, and streamlines workflows so your team can focus on what matters most.
Step 1
Connect your tools
Bring your apps together so information can move automatically between the tools your team already uses.
Step 2
Define the trigger
Choose the events that should start your workflow, like a new submission, updated record, completed task, or customer action.
Step 3
Automate and measure
Let your workflow handle follow-ups, updates, notifications, and reporting so your team can track progress and act faster.
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