1.Captures lead form submissions
Integrate Facebook Lead Ads and paid forms to detect new lead submissions for lead intake.
Add paid social lead form responses to shared lead sheet
Automatically capture Facebook Lead Ads lead form submissions across Formatter by Zapier, Google Sheets, Discord, and Gmail. Create and update when new form submissions arriveβso you can append leads to your shared sheet, notify the team channel, and email owners without manual lead entry.
How this automation accelerates paid social follow-up
When new lead form submissions happen, delays can slow same-day outreach and reduce conversions. This automation formats names, creates a shared lead sheet row, and notifies the team and ownersβso your team can follow up faster.
Facebook Lead Adsor swap with your favorite app
2.Parses full name into parts
Integrate Formatter by Zapier and data transforms to split full name into first and last name values.
Formatter by Zapieror swap with your favorite app
3.Creates a new spreadsheet row
Integrate Google Sheets and spreadsheet mapping tools to create a row with contact and submission fields.
Google Sheetsor swap with your favorite app
4.Sends a channel message
Integrate Discord and team notifications to post a new lead summary for quick operations visibility.
Discordor swap with your favorite app
5.Sends internal owner email
Integrate Gmail and email templates to notify owners with lead details and a same-day follow-up call to action.
Gmailor swap with your favorite app
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Explore all lead generation automations
Accelerate pipeline growth with automated lead capture, lead routing, and follow-up outreach
Set up in minutes
Zapier connects your tools, triggers actions from real-time data, and streamlines workflows so your team can focus on what matters most.
Step 1
Connect your tools
Bring your apps together so information can move automatically between the tools your team already uses.
Step 2
Define the trigger
Choose the events that should start your workflow, like a new submission, updated record, completed task, or customer action.
Step 3
Automate and measure
Let your workflow handle follow-ups, updates, notifications, and reporting so your team can track progress and act faster.
See how teams are automating with Zapier (and loving it!)
Without Zapier, we would have needed well over 100 employees today just to do what we're doing. We would have been out of business by now.
David Laderberg, VP of Sales
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Marcelo Lebre, Co-Founder
Zapier helps us close far above 50% more deals than we would without it. It is a key element of our overall strategy and, therefore, of our sales pitch.
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Rishi Shah, CEO and Co-Founder
We don't just want to patch holes; we want to build scalable, future-proof systems. Zapier is helping us do that.
Allen Lai, Head of Customer Experience
We've been able to scale our operations while staying lean. Zapier lets us do more without needing more people.
Jacob Sirrs, Marketing Operations Specialist
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