1.Monitor incoming new lead form data
Integrate Facebook Lead Ads and admissions lead fields to capture submission payloads and map source details to prospect fields.
Add paid form lead to prospect list for admissions
Automatically monitor new lead form submissions across Facebook Lead Ads. Create and update when email qualifies and Pardot finds matches or creates prospects, so you can match leads, update records, and add admissions prospects to your program list without manual lead entry.
How this automation grows your admissions prospect list
When paid form submissions arrive without a reliable email match, outreach can stall and prospects stay untracked. This automation captures new leads and filters to qualified records, then upserts prospects in Pardot and adds them to your admissions program listβso your team can reach targets faster.
Facebook Lead Adsor swap with your favorite app
2.Filter leads with email present
Integrate Filter by Zapier to continue only when the submission contains a usable email and matches your qualification rule.
Filter by Zapieror swap with your favorite app
3.Find prospect by email
Integrate Pardot and CRM lookup tools to search for an existing prospect using email as the primary key.
Pardotor swap with your favorite app
4.Update or create prospect record
Integrate Pardot and contact enrichment tools to update mapped fields for matches or create new prospect records with attribution.
5.Add prospect to admissions list
Integrate Pardot and list management tools to add the matched or newly created prospect to the configured admissions program list.
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Step 1
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Define the trigger
Choose the events that should start your workflow, like a new submission, updated record, completed task, or customer action.
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Let your workflow handle follow-ups, updates, notifications, and reporting so your team can track progress and act faster.
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