1.Detects new enquiry rows
Integrate MySQL and database triggers to detect new enquiry records for your enquiries table to trigger lead capture.
Add new website enquiries to central leads spreadsheet
Automatically monitor new enquiry records from your enquiries table across MySQL and Google Sheets. Automatically create and update deduplicated lead rows when website enquiry submissions arrive, identifiers appear, or new enquiries get insertedβso you can filter website sources, normalize contact fields, and route cleaner leads without manual spreadsheet updates.
How this automation centralizes new website leads
When new enquiry records get added to your enquiries table, manual review can delay marketing segmentation. This automation filters website enquiry sources, normalizes key fields, and creates deduplicated lead rows in Google Sheetsβso your team can follow up fast.
MySQLor swap with your favorite app
2.Filters non-website sources
Integrate Filter by Zapier to continue only when the source indicates a website enquiry to reduce irrelevant leads.
Filter by Zapieror swap with your favorite app
3.Normalizes contact fields
Integrate Formatter by Zapier to normalize phone numbers and postcode fields to standardize lead details.
Formatter by Zapieror swap with your favorite app
4.Creates deduplicated lead rows
Integrate Google Sheets and spreadsheet workflows to create a configured row mapping enquiry data to centralize leads.
Google Sheetsor swap with your favorite app
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Step 1
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Bring your apps together so information can move automatically between the tools your team already uses.
Step 2
Define the trigger
Choose the events that should start your workflow, like a new submission, updated record, completed task, or customer action.
Step 3
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Let your workflow handle follow-ups, updates, notifications, and reporting so your team can track progress and act faster.
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