1.Captures new form submission
Integrate Gravity Forms and form field mapping to capture the submission details and map contact and company values into the workflow.
Add new contact records from website inquiry forms
Automatically capture new form submissions across Gravity Forms and lead tools. Create and update lead records when submissions arrive or emails are captured or phone numbers are providedβso you can standardize phone data, tag leads, and enrich contacts without manual lead entry.
How this automation creates ready-to-contact leads
When form submissions arrive but details stay scattered, follow-up slows and high-intent prospects cool. This automation captures submission fields, formats phone numbers, and adds or updates lead records and tagsβso your team can act fast.
Gravity Formsor swap with your favorite app
2.Formats incoming phone number
Integrate Formatter by Zapier, phone normalization tools, and data preparation to format the raw phone field for reliable dialing and SMS delivery.
Formatter by Zapieror swap with your favorite app
3.Adds or updates lead contact
Integrate LeadConnector, contact matching, and CRM record management to add or update the contact, set lead flags, and apply lead tags.
LeadConnectoror swap with your favorite app
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Accelerate pipeline growth with automated lead capture, lead routing, and follow-up outreach
Set up in minutes
Zapier connects your tools, triggers actions from real-time data, and streamlines workflows so your team can focus on what matters most.
Step 1
Connect your tools
Bring your apps together so information can move automatically between the tools your team already uses.
Step 2
Define the trigger
Choose the events that should start your workflow, like a new submission, updated record, completed task, or customer action.
Step 3
Automate and measure
Let your workflow handle follow-ups, updates, notifications, and reporting so your team can track progress and act faster.
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