1.Monitors new lead submission
Integrate Facebook Lead Ads and lead form data to capture each new submission and trigger downstream processing.
Add lead form entries to spreadsheet and send welcome email
Automatically monitor new lead submissions from Facebook Lead Ads across formatting, spreadsheets, and email delivery. Create and update lead records when email address is present, email is missing, or phone is providedβso you can store rows, normalize fields, and send welcome emails without manual follow-up.
How this automation creates your lead-ready records
When new lead submissions arrive, delays can leave prospects waiting and data scattered across tools. This automation transforms lead fields, creates spreadsheet rows, and sends welcome emailsβso your team captures and follows up with every form submission.
Facebook Lead Adsor swap with your favorite app
2.Normalizes lead data transforms
Integrate Formatter by Zapier and data formatting tools to normalize phone numbers, names, timestamps, and lead identifiers.
Formatter by Zapieror swap with your favorite app
3.Creates a new lead row
Integrate Google Sheets and spreadsheet workflows to create an incoming leads row with mapped transformed fields.
Google Sheetsor swap with your favorite app
4.Sends welcome email to lead
Integrate SMTP by Zapier and email delivery tools to send a welcome message using email and greeting data.
SMTP by Zapieror swap with your favorite app
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Explore all lead generation automations
Accelerate pipeline growth with automated lead capture, lead routing, and follow-up outreach
Set up in minutes
Zapier connects your tools, triggers actions from real-time data, and streamlines workflows so your team can focus on what matters most.
Step 1
Connect your tools
Bring your apps together so information can move automatically between the tools your team already uses.
Step 2
Define the trigger
Choose the events that should start your workflow, like a new submission, updated record, completed task, or customer action.
Step 3
Automate and measure
Let your workflow handle follow-ups, updates, notifications, and reporting so your team can track progress and act faster.
See how teams are automating with Zapier (and loving it!)
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David Laderberg, VP of Sales
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Marcelo Lebre, Co-Founder
Zapier helps us close far above 50% more deals than we would without it. It is a key element of our overall strategy and, therefore, of our sales pitch.
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Rishi Shah, CEO and Co-Founder
We don't just want to patch holes; we want to build scalable, future-proof systems. Zapier is helping us do that.
Allen Lai, Head of Customer Experience
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Jacob Sirrs, Marketing Operations Specialist
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