1.Watch new form submissions
Integrate Unbounce and landing page forms to catch new submissions and start contact enrichment.
Add landing page signups to your master list
Automatically monitor landing-page form submissions across Unbounce and ActiveCampaign. Update and create contacts with normalized fieldsβso you can keep segmentation ready, notify nurture flows, and maintain a clean master list without manual lead updates.
How this automation updates your master contact list
When landing-page submissions arrive and no master list updates happen, leads can miss timely segmentation and follow-up. This automation normalizes each submission, updates existing ActiveCampaign contacts, and creates new contactsβso your team can nurture faster.
Unbounceor swap with your favorite app
2.Normalize submission fields
Integrate Formatter by Zapier and data cleanup tools to normalize fields and map them to your contact field set.
Formatter by Zapieror swap with your favorite app
3.Find and update contact
Integrate ActiveCampaign and contact search tools to find a contact by email and update mapped source fields.
ActiveCampaignor swap with your favorite app
4.Create contact when missing
Integrate ActiveCampaign and contact creation workflows to create a contact on no match, add the master list, and tag it inbound.
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Accelerate pipeline growth with automated lead capture, lead routing, and follow-up outreach
Set up in minutes
Zapier connects your tools, triggers actions from real-time data, and streamlines workflows so your team can focus on what matters most.
Step 1
Connect your tools
Bring your apps together so information can move automatically between the tools your team already uses.
Step 2
Define the trigger
Choose the events that should start your workflow, like a new submission, updated record, completed task, or customer action.
Step 3
Automate and measure
Let your workflow handle follow-ups, updates, notifications, and reporting so your team can track progress and act faster.
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