1.Detect new form submission
Integrate Gravity Forms and form capture tools to receive each new submission and to trigger lead processing.
Add Get In Touch form leads to sheet
Automatically capture new form submissions across Gravity Forms and sync lead details in Google Sheets. Create and update lead rows when inquiries are submitted, when contact details change, or when new form entries arriveβso you can normalize fields, update records, and store messages without manual spreadsheet updates.
How this automation updates your lead sheet instantly
When new form submissions come in, response delays can cause leads to slip away. This automation captures submissions, normalizes fields, and creates or updates lead rows in your Google Sheetsβso your team can act immediately.
Gravity Formsor swap with your favorite app
2.Normalize submission fields
Integrate Formatter by Zapier and data formatting tools to format phone and date fields and to map normalized lead values.
Formatter by Zapieror swap with your favorite app
3.Find or create lead row
Integrate Google Sheets and spreadsheet lookup tools to match by email and to update or create lead records.
Google Sheetsor swap with your favorite app
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Explore all lead generation automations
Accelerate pipeline growth with automated lead capture, lead routing, and follow-up outreach
Set up in minutes
Zapier connects your tools, triggers actions from real-time data, and streamlines workflows so your team can focus on what matters most.
Step 1
Connect your tools
Bring your apps together so information can move automatically between the tools your team already uses.
Step 2
Define the trigger
Choose the events that should start your workflow, like a new submission, updated record, completed task, or customer action.
Step 3
Automate and measure
Let your workflow handle follow-ups, updates, notifications, and reporting so your team can track progress and act faster.
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