1.Detects new lead submissions
Integrate Facebook Lead Ads to capture new lead submission payloads and extract key contact fields.
Add form leads to list and notify team
Automatically monitor Facebook Lead Ads for new lead submissions across lead capture and team notification tools. Automatically filter qualifying entries, normalize phone fields, add leads to Google Sheets, and alert your teamβso you can start outreach without manual lead entry.
How this automation speeds up lead follow-up
When new lead submissions arrive in Facebook Lead Ads, delays can stall outreach and reduce conversion chances. This automation filters qualifying leads, normalizes phone numbers, creates rows in Google Sheets, and sends Slack and Gmail notificationsβso your team can act immediately.
Facebook Lead Adsor swap with your favorite app
2.Filters qualifying submissions
Integrate Filter by Zapier to continue only for qualifying form submissions and skip non relevant entries.
Filter by Zapieror swap with your favorite app
3.Normalizes phone numbers
Integrate Formatter by Zapier to normalize phone numbers and map the source phone to the formatted value.
Formatter by Zapieror swap with your favorite app
4.Creates lead spreadsheet rows
Integrate Google Sheets to create rows and map lead timestamp, name, email, and normalized phone to columns.
Google Sheetsor swap with your favorite app
5.Sends channel lead alerts
Integrate Slack to post a team message with mapped lead timestamp, name, phone, and email.
Slackor swap with your favorite app
6.Sends lead emails
Integrate Gmail to send an email to the configured recipient and use the lead email as reply to.
Gmailor swap with your favorite app
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Explore all lead generation automations
Accelerate pipeline growth with automated lead capture, lead routing, and follow-up outreach
Set up in minutes
Zapier connects your tools, triggers actions from real-time data, and streamlines workflows so your team can focus on what matters most.
Step 1
Connect your tools
Bring your apps together so information can move automatically between the tools your team already uses.
Step 2
Define the trigger
Choose the events that should start your workflow, like a new submission, updated record, completed task, or customer action.
Step 3
Automate and measure
Let your workflow handle follow-ups, updates, notifications, and reporting so your team can track progress and act faster.
See how teams are automating with Zapier (and loving it!)
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Zapier helps us close far above 50% more deals than we would without it. It is a key element of our overall strategy and, therefore, of our sales pitch.
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Rishi Shah, CEO and Co-Founder
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Allen Lai, Head of Customer Experience
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Jacob Sirrs, Marketing Operations Specialist
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