1.Triggers on new lead submission
Integrate Facebook Lead Ads and lead form data to trigger on each new form submission and pass fields to the workflow.
Add ad leads to CRM and notify managers
Automatically capture new form submissions from Facebook Lead Ads and parse campaign tags across marketing CRM and inboxes. Notify managers when ad leads are created or updated, so you can respond fast, assign follow-up work, and keep records current without manual reporting.
How this automation accelerates your ad lead follow-up
When new form submissions arrive without timely CRM updates, managers miss peak-intent follow-up and leads stall. This automation parses ad lead fields and campaign tags, creates or updates CRM contacts, and notifies managersβso your team can respond faster to fresh leads.
Facebook Lead Adsor swap with your favorite app
2.Splits campaign text
Integrate Formatter by Zapier and text parsing tools to split the incoming campaign field and output the parsed campaign tag.
Formatter by Zapieror swap with your favorite app
3.Adds or updates contact
Integrate LeadConnector and marketing CRM mapping tools to map lead fields, set consent flags, and include source and submission notes.
LeadConnectoror swap with your favorite app
4.Sends notification email
Integrate Gmail and inbox notifications to send a plain-text manager alert with the mapped contact summary.
Gmailor swap with your favorite app
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Explore all lead generation automations
Accelerate pipeline growth with automated lead capture, lead routing, and follow-up outreach
Set up in minutes
Zapier connects your tools, triggers actions from real-time data, and streamlines workflows so your team can focus on what matters most.
Step 1
Connect your tools
Bring your apps together so information can move automatically between the tools your team already uses.
Step 2
Define the trigger
Choose the events that should start your workflow, like a new submission, updated record, completed task, or customer action.
Step 3
Automate and measure
Let your workflow handle follow-ups, updates, notifications, and reporting so your team can track progress and act faster.
See how teams are automating with Zapier (and loving it!)
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Rishi Shah, CEO and Co-Founder
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Allen Lai, Head of Customer Experience
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