1.Parses incoming submission payload
Integrate Webhooks by Zapier and parsing tools to map submission date, contact fields, interest, location, message, and UTM values into variables.
Add ad inquiry submissions to shared lead sheet
Automatically capture ad inquiry submissions across Webhooks by Zapier and Google Sheets. Create and update when inquiry payloads include required fields, phone data needs normalization, or consent is confirmedβso you can format phone numbers, filter qualifying records, and log leads in your shared sheet without manual data entry.
How this automation captures ad inquiry leads
When ad inquiry payloads arrive, delays can break lead follow-up and weaken campaign attribution. This automation parses submissions, normalizes phone data and filters records, then writes deduplicated leads to Google Sheetsβso your team can act fast on every inquiry.
Webhooks by Zapieror swap with your favorite app
2.Normalizes phone number format
Integrate Formatter by Zapier and data normalization tools to format the phone number to a normalized E.164 value.
Formatter by Zapieror swap with your favorite app
3.Stops non qualifying records
Integrate Filter by Zapier and quality rules to continue only when required fields are present or consent is confirmed.
Filter by Zapieror swap with your favorite app
4.Finds or creates lead row
Integrate Google Sheets and reporting spreadsheets to find by email or phone and create or update a clean lead record with UTM fields.
Google Sheetsor swap with your favorite app
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Step 1
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Step 2
Define the trigger
Choose the events that should start your workflow, like a new submission, updated record, completed task, or customer action.
Step 3
Automate and measure
Let your workflow handle follow-ups, updates, notifications, and reporting so your team can track progress and act faster.
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