1.Monitor lead gen form responses
Integrate LinkedIn Ads and lead form routing tools to receive form submission details and map source fields to contact fields.
Add ad form leads to your marketing audience
Automatically capture LinkedIn Ads new lead gen form responses across marketing and analytics tools. Create and update audience contacts when form submissions include new lead details, then normalize payloads to report performanceβso you can nurture leads, tag campaigns, and track outcomes without manual list work.
How this automation grows your nurture audience
When ad form responses arrive, leads can get missed and campaign attribution stays unclear. This automation pulls form answers, generates and formats campaign tags, updates ActiveCampaign contacts, and posts a normalized webhook payloadβso your team can nurture faster.
LinkedIn Adsor swap with your favorite app
2.Extracts campaign tag from answers
Integrate Code by Zapier and data transformation tools to run an extraction script and generate a cleaned campaign tag.
Code by Zapieror swap with your favorite app
3.Formats the campaign tag
Integrate Formatter by Zapier and marketing label tools to map cleaned tags into marketing friendly formatted labels.
Formatter by Zapieror swap with your favorite app
4.Creates or updates audience contact
Integrate ActiveCampaign and email audience tools to create or update a contact, then apply campaign and source tags.
ActiveCampaignor swap with your favorite app
5.Posts normalized lead payload
Integrate Webhooks by Zapier and reporting handoff tools to post the mapped lead payload for analytics or CRM handoff.
Webhooks by Zapieror swap with your favorite app
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Accelerate pipeline growth with automated lead capture, lead routing, and follow-up outreach
Set up in minutes
Zapier connects your tools, triggers actions from real-time data, and streamlines workflows so your team can focus on what matters most.
Step 1
Connect your tools
Bring your apps together so information can move automatically between the tools your team already uses.
Step 2
Define the trigger
Choose the events that should start your workflow, like a new submission, updated record, completed task, or customer action.
Step 3
Automate and measure
Let your workflow handle follow-ups, updates, notifications, and reporting so your team can track progress and act faster.
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