1.Detect new form submissions
Integrate HubSpot and CRM workflows to detect Contact Us submissions and start lead enrichment for the right contact.
Update contact qualification with enrichment and fraud score
Automatically monitor new form submissions across HubSpot. Automatically create and update CRM records when qualifying submissions arrive, enrichment matches return, or fraud risk fields are generated—so you can update contacts, populate fraud scores, and enroll them in nurture without manual follow-up.
How this automation reduces fraud risk in lead enrichment
When new Contact Us submissions arrive, delays can send unverified leads into nurturing. This automation enriches contacts with third-party data and domain metadata, runs fraud analysis, and updates the HubSpot record and workflow enrollment—so your team can qualify faster.
HubSpotor swap with your favorite app
2.Skips test and disqualified entries
Integrate Filter by Zapier and data validation to ignore internal or test submissions and continue only for qualifying records.
Filter by Zapieror swap with your favorite app
3.Enriches contact and company fields
Integrate Lusha Connect and data enrichment tools to enrich contact and company fields from the submitted name and email.
Lusha Connector swap with your favorite app
4.Extracts domain from email
Integrate Formatter by Zapier and data parsing tools to extract the domain from the email for downstream lookup.
Formatter by Zapieror swap with your favorite app
5.Retrieves domain creation metadata
Integrate IP2WHOIS and domain lookup tools to retrieve domain creation metadata for fraud analysis inputs.
IP2WHOISor swap with your favorite app
6.Generates fraud analysis and risk
Integrate AI by Zapier and risk scoring tools to produce fraud analysis and fraud risk outputs for CRM fields.
AI by Zapieror swap with your favorite app
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Strengthen lead quality with automated profile updates, field completion, and qualification routing
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Step 1
Connect your tools
Bring your apps together so information can move automatically between the tools your team already uses.
Step 2
Define the trigger
Choose the events that should start your workflow, like a new submission, updated record, completed task, or customer action.
Step 3
Automate and measure
Let your workflow handle follow-ups, updates, notifications, and reporting so your team can track progress and act faster.
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